Principal AI/ML Engineer - AdTech

<p><strong>WHO WE ARE </strong></p> <p>Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more, go to <a href="https://www.zetaglobal.com">www.zetaglobal.com</a>.</p> <p><strong><span data-contrast="none"><span data-ccp-parastyle="heading 2">Role Description</span></span><span data-ccp-props="{"134245418":true,"134245529":true,"335559738":160,"335559739":80}"> </span></strong></p> <p><span data-contrast="auto"><span data-ccp-parastyle="First Paragraph" data-ccp-parastyle-defn="{"ObjectId":"276295ed-5df2-5456-988c-5fdbab071054|1","ClassId":1073872969,"Properties":[201342446,"1",201342447,"5",201342448,"1",201342449,"1",469777841,"Aptos",469777842,"Arial",469777843,"Aptos",469777844,"Aptos",201341986,"1",469769226,"Aptos,Arial",268442635,"24",335559739,"180",335559738,"180",469775450,"First Paragraph",201340122,"2",134234082,"true",134233614,"true",469778129,"FirstParagraph",335572020,"1",469775498,"Body Text",469778324,"Body Text"]}">As a Principal AI/ML Engineer in our AdTech team, you will be a key individual contributor driving the development of advanced machine learning models and AI-driven features for our advertising platform. You will design, build, and deploy ML solutions for campaign optimization, user personalization, and creative content generation, </span><span data-ccp-parastyle="First Paragraph">operating</span><span data-ccp-parastyle="First Paragraph"> at large scale and low latency to handle billions of ad events per day. This role requires deep </span><span data-ccp-parastyle="First Paragraph">expertise</span><span data-ccp-parastyle="First Paragraph"> in machine learning techniques </span></span><em><span data-contrast="auto"><span data-ccp-parastyle="First Paragraph">and</span></span></em><span data-contrast="auto"><span data-ccp-parastyle="First Paragraph"> the programmatic advertising ecosystem (e.g., real-time bidding and digital marketing data). You will work closely with engineering, product, and data science teams to ensure our ML systems are highly performant, scalable, and reliable. You will also spearhead innovation by </span><span data-ccp-parastyle="First Paragraph">leveraging</span><span data-ccp-parastyle="First Paragraph"> large language models (LLMs) and intelligent agent architectures to create new capabilities that automate and enhance advertising campaigns.</span></span><span data-ccp-props="{"335559738":180,"335559739":180}"> </span></p> <p><strong><span data-contrast="none"><span data-ccp-parastyle="heading 2">Key Responsibilities</span></span></strong><span data-ccp-props="{"134245418":true,"134245529":true,"335559738":160,"335559739":80}"> </span></p> <ul> <li data-leveltext="" data-font="Symbol" data-listid="2" data-list-defn-props="{"335551671":0,"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="0" data-aria-level="1"><strong><span data-contrast="auto"><span data-ccp-parastyle="Compact" data-ccp-parastyle-defn="{"ObjectId":"eafb41c0-47a4-52dc-ac6b-3b5a7536b560|1","ClassId":1073872969,"Properties":[201342446,"1",201342447,"5",201342448,"1",201342449,"1",469777841,"Aptos",469777842,"Arial",469777843,"Aptos",469777844,"Aptos",201341986,"1",469769226,"Aptos,Arial",268442635,"24",335559739,"36",335559738,"36",469775450,"Compact",201340122,"2",134234082,"true",134233614,"true",469778129,"Compact",335572020,"1",469778324,"Body Text"]}">Machine Learning Leadership:</span></span></strong><span data-contrast="auto"><span data-ccp-parastyle="Compact"> Lead the design and implementation of scalable, high-performance, and resilient ML solutions for AdTech use cases. You will set technical </span><span data-ccp-parastyle="Compact">direction</span><span data-ccp-parastyle="Compact"> for integrating AI/ML into our Demand-Side Platform and broader ad tech stack.</span></span><span data-ccp-props="{"335559738":36,"335559739":36}"> </span></li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="2" data-list-defn-props="{"335551671":0,"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="1" data-aria-level="1"><strong><span data-contrast="auto"><span data-ccp-parastyle="Compact">ML System Design:</span></span></strong><span data-contrast="auto"><span data-ccp-parastyle="Compact"> Architect and evolve the end-to-end machine learning pipeline – from data ingestion and training to real-time inference</span><span data-ccp-parastyle="Compact">, </span>&