- Location
- London, GB
- Posted
- 1mo ago
About this role
<div class="content-intro"><p><strong>About WPP Media</strong></p> <p>WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. </p> <p>WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.</p> <p>For more information, visit <a href="wppmedia.com">wppmedia.com</a>.</p></div><p><span data-ccp-props="{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:120}"><strong>2657 -</strong> </span><strong><span data-contrast="none"><span data-ccp-parastyle="heading 1">Addressable Executive</span></span></strong><span data-ccp-props="{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:120}"> - <strong>UK</strong></span></p> <p><strong>Role Summary and Impact</strong></p> <p><span data-contrast="auto"><span data-ccp-parastyle="Normal (Web)">Addressable creative and Dynamic Creative Optimisation (DCO) are rapidly growing areas within the industry and a core pillar of WPP Media’s offering. Sitting at the intersection of media strategy, creative execution and ad tech, the </span></span><strong><span data-contrast="auto"><span data-ccp-charstyle="Strong">Addressable Executive</span></span></strong><span data-contrast="auto"><span data-ccp-parastyle="Normal (Web)"> will support the delivery of data-driven, audience-first campaigns across omnichannel environments.</span></span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:240,&quot;335559740&quot;:240}">&nbsp;</span></p> <p><span data-contrast="auto"><span data-ccp-parastyle="Normal (Web)">Working closely with Addressable Managers and wider team, you will help support the end-to-end process from campaign setup and creative build coordination through to delivery, </span><span data-ccp-parastyle="Normal (Web)">optimisation</span><span data-ccp-parastyle="Normal (Web)"> and post-campaign analysis. You will contribute to campaigns across </span></span><strong><span data-contrast="auto"><span data-ccp-charstyle="Strong">Display, Social, Video, DOOH and Audio</span></span></strong><span data-contrast="auto"><span data-ccp-parastyle="Normal (Web)">, helping ensure that projects are delivered accurately, on time and to a high standard.</span></span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:240,&quot;335559740&quot;:240}">&nbsp;</span></p> <p><span data-contrast="auto"><span data-ccp-parastyle="Normal (Web)">This role is ideal for someone who is highly organised, detail-</span><span data-ccp-parastyle="Normal (Web)">oriented</span><span data-ccp-parastyle="Normal (Web)"> and eager to build a career in addressable media and DCO.</span></span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:240,&quot;335559740&quot;:240}">&nbsp;</span></p> <p><span data-contrast="auto"><span data-ccp-parastyle="Normal (Web)">The </span></span><strong><span data-contrast="auto"><span data-ccp-charstyle="Strong">Addressable Executive</span></span></strong><span data-contrast="auto"><span data-ccp-parastyle="Normal (Web)"> will support the day-to-day delivery of addressable campaigns across a range of clients and projects.</span></span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:240,&quot;335559740&quot;:240}">&nbsp;</span></p> <p><span data-contrast="auto"><span data-ccp-parastyle="Normal (Web)">You will help keep campaigns moving by coordinating tasks across planning, creative, development, ad </span><span data-ccp-parastyle="Normal (Web)">ops</span><span data-ccp-parastyle="Normal (Web)"> and analytics teams. You will support project planning, quality assurance, trafficking </span><span data-ccp-parastyle="Normal (Web)">readiness</span><span data-ccp-parastyle="Normal (Web)"> and reporting, ensuring that addressable work is delivered efficiently and in line with client and agency expectations.</span></span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:240,&quot;335559740&quot;:240}">&nbsp;</span></p> <p><span data-contrast="auto"><span data-ccp-parastyle="Normal (Web)">This role requires strong organisation, clear </span><span data-ccp-parastyle="Normal (Web)">communication</span><span data-ccp-parastyle="Normal (Web)"> and a willingness to learn. The ideal candidate will be comfortable managing multiple tasks, working to deadlines and contributing to a collaborative, fast-paced team environment.</span></span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:240,&quot;335559740&quot;:240}">&nbsp;</span></p> <p><span data-contrast="none"><span data-ccp-parastyle="heading 2">Key Responsibilities</span></span><span data-ccp-props="{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:2,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:360}">&nbsp;</span></p> <p><strong><span data-contrast="none"><span data-ccp-parastyle="hea
If this role is no longer available, it will disappear from Praxy automatically.